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Showing posts from December, 2018

Outsourced CMO Spreads Wings to Hyderabad, works with INCX (Crypto Exchange Startup) to manage Marketing

The owning of digital assets is still at its nascent years of evolution. A Crypto currency is a digital asset designed to work as a medium of exchange that uses strong cryptography to secure financial transactions. INCX’s platform is a part of the latest digital revolution for Crypto miners and at the same time a secure and compliant Crypto exchange. It is building one of the world’s most secure Crypto exchange platform based on block-chain. The technical know-how and the experience of the marketing team is the backbone of every Crypto project that wants to have a bright, long-term future. There is dearth of marketing professionals in India in this domain. That’s where INCX joined hands with Outsourced CMO to formulate its marketing campaigns and help INCX differentiate its business.
OCMO is now spreading its wings and shifting boundaries outside Bangalore and its popularityhas now extended to Hyderabad. Vineet’s teams of dedicated experts strive towards creating powerful brand awarene…

EFFECTS OF MACHINE LEARNING & AI ON THE MARKETING STYLE AND THE ECONOMY AS A WHOLE

Our life has transformed as we transition from an analogue to a digital world. We are connected 24*7 through technology. Apart from connected devices, cloud computing and artificial intelligence (AI), our world seems digitized in more ways than one. Our workplace has transmuted due to the impact of digitization. The business planning cycles have shrunk from years to months and now weeks. The workplace has transformed into spending more time with laptops and gadgets rather than people working in the same office.


Business models are being disturbed. Technology like AI, data analytics and cloud computing are changing the way we think and respond to our customers. The response time has drastically reduced and the definition of competition has changed. What is impossible today becomes a reality tomorrow. Our customers and competitors are getting redefined after the revolutionary digitization.

The use of Artificial Intelligence was thought of as a marketing technology that only large business…