Startups by their very nature are
young and restless as they have big dreams in their eyes supplemented by zeal,
determination and never say die attitude. In their youthful enthusiasm, many a
times they plunge into ‘doing’ an activity without the requisite planning and
attention to details. They fail to prepare adequately for the consequences of
their actions often with disastrous results.
Thus to achieve their aims they
must temper their youthful energy with oodles of experience to strike the right
balance as teams like Chennai Super Kings have done by opting to rope in their
star performer MS Dhoni and veteran spinner Harbhajan Singh. This is despite
the fact that T20 is said to be a game for the young. Why have they
done so? Because they realize the importance of experience and leadership to
the success of the team.
And we at Outsourced CMO are in the
business of providing the right kind of leadership and motivation to your teams
to strike gold.
Similarly, Rajasthan Royals who are coming
back in the IPL fold after a two- year ban have signed
Shane Warne to come on board as their mentor for the
upcoming IPL season. The great Aussie leg-spinner had led a largely unheralded
Rajasthan Royals team in the inaugural IPL and won the coveted trophy for his
team.
But reaching your goal is a messy
affair complete with unforeseen bends and curves which you, as an organisation
have to negotiate successfully if you want to make a mark. It needs
careful planning & implementation of changes, developing new strategies or
revising current ones to stay relevant. A strategy isn’t just a plan.
Planning is just the first step in achieving the desired result. Implementing
the change is a much messier affair that requires experience and command of the
craft. It requires the leader to get everyone aligned with the common
organisational goal. This is where we, with enough experience in the field of
marketing, can help you launch your action plans with adequate preparation thus
minimizing the chances of failure.
We bring along with us a breadth of
marketing experience that is second to none along with a team of experts
focused on strategy, planning and implementing various options tailor-made for
your exact needs, that too at fraction of the cost of hiring people to drive
your marketing function.
Get in touch with us to discuss how
we can help to make a success story of your MSME, startup:
vineet@outsourcedcmo.in or
give a ring on 9880216421
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